Meet

Ed James

Ed’s Path to Property Freedom

Lifetime Cashflow

£1,500,000

Monthly Cashflow

£50,000

Number Of Deals

70

How Ed Built a £1.5 Million Rent-to-Rent Property Business

Watch the video below to find out how.

Ed’s journey in rent-to-rent is a powerful example of what’s possible with persistence, strategy, and the right mindset. From struggling to secure his first deal to building a multi-million-pound property business with over 70 deals and a £50K profit month, Ed now uses his rent-to-rent cash flow to fund BRRR projects entirely debt-free. In this video, he shares the key lessons that helped him scale, including insights from a game-changing £330K BRRR deal, overcoming self-doubt, and the crucial role of mentorship and community. If you’re serious about rent-to-rent, this is a story you don’t want to miss.

12 Rent-To-SA deals in 1 year!

£7,000 per Month From 1 Rent-to-Serviced Accommodation Deal

In this video, we follow the success story of Ed James, who—through our work together—has replaced his income, quit his job, and secured an entire block of six apartments in the heart of Liverpool. This impressive deal is now generating up to £7,000 per month in cash flow. Ed’s journey is a testament to what’s possible with the right support, strategy, and determination.

More Case Studies

Midlands
all
May 1, 2024
Courtnie, a 26-year-old estate agent from Birmingham, has created a successful income stream through rent-to-rent—all while working full-time. She secured a four-bedroom property in Solihull and focused on attracting short-term bookings from contractors and visitors to the NEC. Within just two weeks, the rental income was covering her monthly costs. In this video, Courtney breaks down how she got started, her approach to finding reliable guests, and how she manages the property alongside her career. She also shares how she’s building on this early success and what’s next in her property journey. Ideal for anyone looking to explore rent-to-rent without giving up their day job.
Read More
Midlands
all
October 16, 2025
It has been a year since Mark and Alison started their rent to rent journey. They now have three live deals and are pulling in £2,500 a month profit, but none of it came easy. Mark quit his job to go all in. Alison juggled property with paid work. The pressure to get it right sat on their shoulders daily. But what made the difference was backing. Having Simon in their corner gave them clarity, confidence, and answers when they needed them most. From help with systems to quick feedback that crushed the doubts before they could grow, that support gave them space to think bigger. Now they are using their cash flow to move into BRRR and pushing past the mental block that once made scaling feel out of reach.
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Midlands
all
February 19, 2026
Sonya works in sales and was used to making money for somebody else. But with three young children at home, she wanted to build something that gave her more control, more income, and more time with her family. After looking into different ways to build wealth, property stood out. Rent-to-rent felt like the most accessible route because it did not require them to buy a property first or have large amounts of capital upfront. Sonya and her husband Jamie joined SSO, followed the process, and started building their rent-to-rent business in Birmingham. They now have six properties and are continuing to grow, with the goal of building enough income to leave corporate life and make different choices for their family.
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South
all
October 14, 2024
Join Adam as he takes you inside his latest rent-to-rent success—a stunning 17th-century cottage that’s been beautifully restored to blend vintage character with smart, modern updates. From bold design choices to clever cost-saving details (yes, including a £5 roulette table), this property is now set up to host up to eight guests in comfort and style. Adam shares how the right education gave him the tools to confidently take on and transform this project. With mid-season profits projected at £1,500–£1,750 and peak season earnings reaching up to £3,000 per month, this cottage is more than just a charming space—it’s a serious income-producing asset. You’ll also see how small upgrades like new decking and a reworked garden elevated the guest experience and helped the property stand out in a competitive market.
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